Marchon Eyewear announces the renewal of their global partnership with social fintech, Plastic Bank. The partnership began in 2022 with a focus on Marchon’s Dragon brand with a plastic offset program. In 2025, the partnership will focus on the same plastic offset program, but this time with the spotlight on Marchon’s Nautica and Columbia eyewear.
The partnership will help gather discarded plastic from the environment and improve the lives of collection community members in vulnerable coastal areas, particularly in Brazil. With this collaboration, the two companies are creating environmental, social, and economic impact. By choosing Nautica or Columbia eyewear, customers are contributing to Marchon’s annual commitment of stopping a minimum of 45,455 KGs of plastic from polluting the environment – that’s the equivalent of 2,272,750 PET plastic bottles of 500ml.
“We are very proud to renew our partnership with Plastic Bank, and these brands are certainly a natural fit,” said Gabriele Bonapersona, Chief Brand Officer, Marchon Eyewear. “By continuing our successful partnership and putting a focus on Nautica and Columbia eyewear, we are solidifying our commitment to social responsibility and advancing our EYES ON TOMORROW initiative – building a more sustainable future for our eyewear and our processes.”
“At Plastic Bank, we are enabling prosperity for communities and regeneration of the environment. Marchon’s partnership with Plastic Bank bears testament that businesses can prosper with the people and planet by prioritizing social and environmental impact. Together, we are empowering customers to create change each time they choose Nautica or Columbia,” said David Katz, Founder and CEO of Plastic Bank.
Nautica eyewear features sun and optical styles within the Wavemaker collection designed with Eastman Tenite Renew, while the Columbia eyewear features frames within the collection crafted with plant-based resin. Both Nautica and Columbia offer classic, easy-to-wear eyewear designed for those who are fashion and environmentally conscious.
