Paul Smith Eyewear Presents the FW24 Campaign Frames (Marchon)

For the FW24 season, the Paul Smith eyewear collection remains true to the designer’s philosophy of ‘classic with a twist’, showcasing distinctive reinterpretations on timeless silhouettes.

The FW24 eyewear collection features optical and sunglass frames that embody the brand’s unmistakable personality through classic shapes and pops of bold colour. Paul Smith’s ‘handwriting’ logo and iconic stripe accents are key details of a made-in-Italy collection, crafted with the highest quality materials and meticulous attention to detail.

PS24111S LINDEN

Elegant and timeless, Linden is a unisex sunglass style crafted from metal and acetate, with the Paul Smith ‘handwriting’ logo engraved on the temples’ outer side, and a new metal stripe detail on the inner side. Adjustable branded nose pads and acetate temple tips ensure maximum comfort. Lightweight and easy to wear, Linden offered in four classic colours: Silver/Blue, Gunmetal/Brown, Silver/Black, and the Gunmetal/Havana version highlighted in the FW24 campaign.

PS24626 LEXTON

Lexton, entirely crafted from premium acetate, is a rounded geometric optical style for men, featuring the Paul Smith ‘handwriting’ logo on the hinges. The thick acetate temples are adorned with a laser-engraved version of the brand’s iconic stripes. Presented in Transparent Blue in the FW24 campaign, Lexton is also available in Black, Transparent Brown, and Transparent Green.

PS24625 LISSON 

Lisson, an oversized square optical frame for women, offers a contemporary twist on a timeless style. The laser-engraved striping pattern on the temples and the personalized hinges featuring Paul Smith’s ‘handwriting’ logo add a touch of sophistication. Lisson is shown in classic Black in the FW24 campaign and is available in three transparent tones: Khaki Brown, Avio, and Dark Red.

The FW24 Paul Smith eyewear collection will be sold globally through select optical retailers, department and specialty stores, Paul Smith retail locations, and online at www.paulsmith.com.

Paul Smith is distributed in Canada by Marchon.