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Skaga Introduces the New Advertising Styles for the Fall/Winter 2024 Season (Marchon)

The Fall/Winter 2024 Skaga eyewear collection is inspired by minimalistic Scandinavian designs and Swedish nature. One of the most captivating symbols of the Gotland coastline, the “Raukar” limestone monoliths created by wind and sea erosion inspire the iconic motif present in the temples core wire, featuring sculptural detailing. With a strong focus on design and functionality in the creation of each frame, this optical collection utilises premium and sustainable materials including Acetate Renew made from bio-based and certified recycled materials, produced via Eastman’s innovative carbon renewal technology. This material provides a lower carbon footprint and less landfill waste with frames that are indistinguishable from classic acetate, for an eco-friendly and flawless execution.

 

SK2902 FORS

Inspired by Swedish nature and designed fully in Acetate Renew, this feminine optical style is crafted in an easy-to-wear shape with a thin silhouette. The core wire on the temples features a wavy pattern inspired by the ripples in the water of the Swedish lake Vättern, located next to Jönköping, Skaga’s hometown. Five-barrel spring hinges make a comfortable fit, and the wearer has the option of choosing their nose pad size, truly customised for all day comfort. Offered in classic Black and four striped transparent horns, inspired by the natural hues found in Swedish nature.

 

SK2901 KAFFEPANNAN

This rectangular, bold style is constructed from Acetate Renew, featuring a Raukar inspired pattern on the temples core wire and the iconic ‘S’ logo. The bold yet simplistic profile features chamfers on the inside of the eye rims for an unexpected detailing. Five-barrel spring hinges make a comfortable fit, while different sized nose pads can be applied for a truly custom fit. Offered in four classic colours – Dark Tortoise, Black, Green, and Blue.

 

SK2173 LANGHAMMAR

This retro-round unisex optical frame is crafted from mixed materials of stainless steel and sustainable Acetate Renew, with sculptural detailing on the core wire of the temples inspired by Raukar.

Adjustable nose pads and the Skaga ‘S’ logo on the temples complete the look. This optical style is advertised in a cool Matte Green/Ruthenium but is also available in three additional earth tone variants – Matte Black, Matte Blue/Silver, and Matte Red/Gun.

 

DISTRIBUTION: These optical styles are sold globally in select specialty stores and premium optical retailers.

 

Skaga is distributed in Canada by Marchon.

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