New Transitions® Campaign Inspires Wearers to ‘Move Freely in Any Light’
To move freely in any light - with speed, style and smart vision - is…
Tory Burch FW25 Eyewear Collection Featuring Emily Ratajkowski
https://youtu.be/MXXjHyMnImUPhotographed by Grace Ahlbom in New York City, the campaign introduces Pierced sunglasses and eyeglasses, the…
IAPB Refreshes With Enhanced Vision Atlas & New Brand
IAPB, the global alliance for the eye health sector with the goal of ending avoidable…
Study Suggests Who Is Most at Risk of Missing Critical Follow-up Care for Diabetic Eye Disease
A new study by researchers at Unity Health, Sunnybrook Health Sciences Centre and the University…
EssilorLuxottica Smart Eyewear Lab: Pioneering the Future of Human Connections, Health and Wellbeing
A Visionary Leap into the Glasses of the Future Launched in 2022, the EssilorLuxottica Smart…
Oakley Plantaris Ti: Born From Nature and Reborn as a Next-Gen Artifact
A fusion of instinct and innovation, Oakley Plantaris Ti elevates the original, organic design of…
Vision Expo West Announces Finalists for VSP Vision Innovation Challenge 2025
Vision Expo West, produced by RX and The Vision Council, in collaboration with MATTER, the premier…
IAPB’s World Sight Day Photo Competition Marks 10 Years
The International Agency for the Prevention of Blindness (IAPB) has launched the highly anticipated World Sight…
Alcon Agrees to Acquire STAAR Surgical
Alcon and STAAR Surgical Company the manufacturer of the Implantable Collamer Lens (ICL), announced the companies…
The Vision Council Supports Advancement of Optical Technical Standards to Ensure Safer, Quality Eyewear
The Vision Council continues to lead the optical industry’s engagement in the development and advancement…