WestGroupe Expands Sales Team in Canada and U.S.

WestGroupe, a leading optical company headquartered in Montreal, has announced the expansion of its North…

For the Second Year, MIDO Takes First Prize in the Mediastars Press Section With Its “Spheres” Communication Campaign

For the second consecutive year, MIDO, the international eyewear show, was awarded 1st Prize by…

Ray-Ban Takes Brand Into a New Era With the New Collection, Ray-Ban Pulse

Ray-Ban announces nine next-generation silhouettes in the new Ray-Ban Pulse collection. The unabashed self-expression and…

Mondottica and WestGroupe Announce Partnership

Mondottica, a global eyewear company renowned for its upscale brand portfolio, and WestGroupe, a leader…

An Archival Design Fused to Future Form: The Oakley MUZM Sub Zero N

[video width="1920" height="1080" mp4="https://opti-guide.com/wp-content/uploads/2024/05/videoplayback.mp4"][/video] A boundary-breaking eyewear reinvented, Oakley 2024 MUZM Sub Zero N elevates…

GVO Announces Exclusive North American Partnership With WestGroupe to Distribute the Nano Vista and Bflex Brands in the US and Canada

GVO, a global leader in the children's market, is pleased to announce a strategic partnership…

Adidas Sport Eyewear Unveils Dunamis: A Fusion of Ancient Inspiration and Modern Performance

[video width="1916" height="1080" mp4="https://opti-guide.com/wp-content/uploads/2024/05/Sp-Dunamis-Teaser-16-9-Horizontal-10.mp4"][/video] Combining high performance and style, the DUNAMIS model by Adidas Sport Eyewear is the new…

Pucci Shows off Their Iconic Fishtail in Spring/Summer 2024 Collection

A playful aspect that has always been in the nature of the brand elegantly runs…