For the Second Year, MIDO Takes First Prize in the Mediastars Press Section With Its “Spheres” Communication Campaign
For the second consecutive year, MIDO, the international eyewear show, was awarded 1st Prize by…
NBA Player Jayson Tatum in Coach Sunglasses
NBA player Jayson Tatum wearing Coach Keyhole Square sun style HC8397U while traveling with the…
Kits Eyecare Launches Largest Optical Direct Billing Agreement in Canada
Kits Eyecare, the leading vertically integrated eyecare provider, has announced a collaboration with TELUS Health…
Nikon Optical Celebrates 35 Years in Canada – The First Laboratory Outside of Japan!
In 1989, Nikon Optical decided to expand its global network by setting up its first…
The De Rigo Group and Zadig&Voltaire Renew Their Eyewear Brand Licensing Agreement
The De Rigo Group and Zadig&Voltaire announce the renewal of the worldwide exclusive licensing agreement for the design, production…
Max Mara Eyewear Celebrates Elsa: A Frame That Expresses the Modern Essence of Femininity
The ELSA style transcends time and Max Mara Eyewear collections. Inspired by the charm and…
Mondottica and WestGroupe Announce Partnership
Mondottica, a global eyewear company renowned for its upscale brand portfolio, and WestGroupe, a leader…
An Archival Design Fused to Future Form: The Oakley MUZM Sub Zero N
[video width="1920" height="1080" mp4="https://opti-guide.com/wp-content/uploads/2024/05/videoplayback.mp4"][/video] A boundary-breaking eyewear reinvented, Oakley 2024 MUZM Sub Zero N elevates…
GVO Announces Exclusive North American Partnership With WestGroupe to Distribute the Nano Vista and Bflex Brands in the US and Canada
GVO, a global leader in the children's market, is pleased to announce a strategic partnership…
Adidas Sport Eyewear Unveils Dunamis: A Fusion of Ancient Inspiration and Modern Performance
[video width="1916" height="1080" mp4="https://opti-guide.com/wp-content/uploads/2024/05/Sp-Dunamis-Teaser-16-9-Horizontal-10.mp4"][/video] Combining high performance and style, the DUNAMIS model by Adidas Sport Eyewear is the new…