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Doja Cat and Ray-Ban Meta Bring Custom Wearable Tech Eyewear to the Stage for Tour Ma Vie World Tour

Doja Cat and Ray-Ban Meta come together for the Tour Ma Vie World Tour, merging music, fashion and technology through a series of custom-designed Ray-Ban Meta glasses worn live on stage. Co-created with Doja Cat and her Creative Director, Brett Alan Nelson, the bespoke designs reimagine the Ray-Ban Meta Skyler silhouette as an extension of the tour’s bold vision, transforming the glasses into both a stylistic statement and a performance instrument.

A three-quarter studio product shot of the custom Ray-Ban Meta smart glasses in the "Modular Identity" design, casting a soft shadow on a clean white background. The glasses feature a refined white Skyler frame with clear lenses, enhanced by a black, gold-trimmed sculpted clip-on that dramatically extends the browline into sharp, cat-eye points. The classic Ray-Ban logo is visible in script on the thick white temple arm.

WHAT

As an official partner of the Tour Ma Vie World Tour, Ray-Ban Meta is integrated throughout the live performance, with Doja Cat wearing one-of-a-kind AI glasses. Built on the Ray-Ban Meta Skyler frame, the custom designs feature integrated 12MP camera and AI capabilities, enabling Doja Cat and her team to capture hands-free, first-person content from the stage, offering an unfiltered view into the performance as it unfolds.

A direct, top-down studio shot of the custom Ray-Ban Meta smart glasses in the "Untamed Glamour" design against a solid pastel pink background. The glasses feature a translucent blush pink frame entirely covered in a bold, muted purple zebra-inspired stripe pattern. The dark sunglass lenses subtly mirror the zebra striping, and a small camera lens is integrated into each upper corner of the frame.

THE CUSTOM SKYLER DESIGNS

Each custom Ray-Ban Meta Skyler embodies a unique creative expression within the Tour Ma Vie universe:

  • Modular Identity – A refined white frame is redefined by a black, gold-trimmed clip-on, sculpted to extend the browline and shift the Skyler silhouette with precision. This edition turns modularity into a statement of character. Sculpted. Transformative. Precisely defined.
  • Untamed Glamour – A fearless take on the Skyler silhouette, set in a translucent blush pink frame, the silhouette softens and is disrupted by bold, zebra-inspired striping across the entire frame and lens. The fusion of tones brings depth and dimension, balancing softness with edge. Glamour meets instinct, resulting in a look that feels both fashion-forward and unpredictable. Fearless. Instinctive. Unapologetically bold.
  • Graphic Pop – Set against a sleek Shiny Black frame, layered in multi-coloured graphic elements with vivid bursts of red, blue, yellow and pink. A collision of playful pop art energy and sharp, modern design. Rebellious. Playful. Impossible to ignore.

A side-angle studio shot of the custom Ray-Ban Meta smart glasses in the "Graphic Pop" design, floating against a solid bright blue background. The glasses feature a shiny black frame adorned with vibrant, multicolored graphic pop-art dots and shapes in red, yellow, green, white, and pink layered across the frame and dark lenses. Small camera lenses are visible on the upper corners of the frame.

On the collaboration, Doja Cat says: “For Tour Ma Vie, Brett and I really wanted to create something that felt like a natural extension of the show’s energy. Every look I wear on stage tells a story, and we designed these custom Ray-Ban Meta glasses to be a part of that, each pair directly inspired by the outfits. They’re part of the whole creative vision. I love how they look and feel on stage, and being able to capture everything from my perspective, the crowd, the energy, the moment, and share that with the world, makes the connection with the fans so much more immersive and real.”

WHEN / WHERE

Doja Cat performed May 29th, at The O2, London, one of the tour’s most high-profile European dates, as part of her Tour Ma Vie World Tour. The custom Ray-Ban Meta glasses will be on stage as part of the performance.

 

Ray-Ban is distributed in Canada by EssilorLuxottica.

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