Persol and Brooklyn Bridge Park announce a new partnership to present Movies With A View, the Park’s beloved outdoor film series and one of New York City’s most anticipated summer cultural programs.
Now in its 26th season, Movies With A View has united generations of film lovers on the Brooklyn waterfront, offering free screenings that highlight the artistry, diversity, and spirit of New York’s cultural life. Weekly screenings invite thousands of New Yorkers to enjoy iconic movies overlooking the Statue of Liberty and a dazzling Manhattan skyline. The series has become one of the city’s most beloved community traditions, and this year’s partnership reflects a natural alignment with Persol’s longstanding connection to cinema.
Beginning July 2, the series will run Thursday evenings through July and August, with a special family film night on Friday, September 18, inviting guests to experience a curated lineup of films against one of New York City’s most iconic backdrops. The Lawn opens at 6 PM on a first-come, first-served basis, with screenings beginning at sunset. Film titles and full event details will be announced in early June.
A Century of Cinema: Persol’s Enduring Legacy on Screen and Beyond
For more than a century, Persol has shared a deep connection with cinematic storytelling, with its frames worn by some of the most memorable actors and filmmakers in film history – from Marcello Mastroianni in La Dolce Vita and Divorce Italian Style, to Steve McQueen in The Thomas Crown Affair, and Jude Law in The Talented Mr. Ripley. Persol’s legacy of craftsmanship, character, and timeless style has long been shaped both on and off screen.
Throughout the series, Persol will bring the spirit of the Italian Riviera to Brooklyn Bridge Park through immersive on-site activations inspired by the effortless elegance, and cinematic atmosphere of the brand’s Spring/Summer 2026 campaign and collection.
“Cinema has always been central to Persol’s identity – not only through the iconic figures who have worn our frames on screen, but through the shared values of craftsmanship, character, and timeless style,” said Valentina Cerchiari, Senior Marketing Director, EssilorLuxottica Professional Solutions North America. “Partnering with Brooklyn Bridge Park for Movies With A View allows us to bring that legacy into a contemporary cultural setting, connecting Persol’s Italian heritage with one of New York City’s most beloved summer traditions.”
“Movies With A View has grown into a beloved summertime experience for both New Yorkers and visitors, creating a shared sense of community through film against the backdrop of one of the city’s most iconic outdoor settings,” said Eric Landau, Brooklyn Bridge Park President. “We deeply appreciate Persol’s partnership and support this season and can’t wait to welcome audiences back to Brooklyn Bridge Park for another unforgettable summer along the waterfront.”
The partnership naturally extends Persol’s vision for Summer 2026, rooted in the effortless elegance of Italian coastal living. Inspired by the atmosphere of the Riviera, it reflects the brand’s enduring appreciation for understated beauty, timeless refinement, and a relaxed yet cultivated way of life—where light, rhythm, and craftsmanship come together to express an authentically Italian sensibility.
Persol is distributed in Canada by EssilorLuxottica.
