Transitions® invites consumers to embark on an unforgettable journey with its new national contest, “The Adventure Begins with Transitions®.” Running from May 1 to December 31, 2026, this eight‑month consumer contest celebrates the full portfolio of Transitions® lenses -highlighting the Transitions® GEN S™, Transitions® XTRActive®, Transitions® Drivewear® lenses and the brand new Transitions® Color Touch™ – by offering participants the chance to win an extraordinary luxury travel experience through the Canadian Rockies.
One lucky winner will receive a 3‑day luxury panoramic train journey for two, featuring a breathtaking itinerary typically traveling from Vancouver to Jasper, with an approximate retail value of $16,000.
The grand prize includes:
-

GoldLeaf Service panoramic train experience over three days, featuring a premium bi‑level dome coach
- Round‑trip airfare for two
- Limousine airport transfers
- Gourmet breakfasts and lunches served daily on board
- Two nights of hotel accommodation in Whistler and Quesnel
- Dedicated onboard hosts, luggage handling, and motorcoach transfers
Designed for comfort, elegance, and awe‑inspiring views, the experience reflects the Transitions® promise of helping wearers adapt effortlessly to changing light – wherever life takes them.
Participation details:
- Limit of one entry per person for the duration of the contest
- Complete the online registration form to enter
- Earn up to three additional chances to win by:
- Selecting a favourite colour
- Completing a true‑or‑false quiz
- Subscribing to the Transitions® newsletter
- No purchase necessary.
Only selected winners will be contacted.
As trusted Transitions® partners, eye care professionals play a key role in bringing this contest to life. Throughout the contest period, participating eyecare professionals will receive a series of email communications with updates and resources to help support in‑practice promotion.
To make sharing easy, the brand will provide a dedicated ready‑to‑use media kit [ACCESS HERE]. These tools are designed to help spark conversation, encourage participation, and reinforce the Transitions® experience – both in‑practice and online.
All information and details are available at www.transitionscontest.ca.