The minimalist concept, Ayra by Tree Spectacles is further explored in a new and delightfully subtle collection where everything is ultralight, where matter meets light and allows only the essence to emerge. Ayra – part 2 – was presented at Mido 2026, a manifestation of Tree’s established aesthetic and signature minimalist design concept, developed in recent years.
Once again, influences from the world of fashion, art, and design underpin the collection, reinterpreting particular concepts according to Tree’s minimal aesthetic and vision. Ayra frames in this new series of 10 models are characterised by clean, pared-down shapes, gentle lines, light transparencies, and desaturated colours coming together to create a new concept, emanating real delicacy and beauty.
“The new Ayra collection is the result of intense research once again: by understanding what works for us, and what is representative of who we are, pursued with coherence, moderation, and authenticity, we have created a really contemporary collection – refined, and, of course, very sellable….it is the latest expression of Tree Spectacles, bringing even greater depth….” Marco Barp, Co-Founder, Tree Spectacles
Ayra Part 2 continues to suggest rather than assert, creating frames that leave room for the unique gaze while integrating naturally with the wearer’s personality. Each model is conceived as a light presence, an essential shape, and a way of affirming ‘exquisite beauty without noise’.
MODEL DESCRIPTIONS
Curly – the new “evergreen”
Model Curly is like a flagship model. Its proportions are designed with great precision to be harmonious, balanced and immediately sellable. The style continues the legacy of Tree’s first collection in 2015; a pure solid colour, with essential transparencies – the perfect shape in its simplicity. A model designed to last, to stand the test of time.
Flavour– the evolution of model Sablé
Model Flavour continues to explore the concept of the slim Sablé frame. The sleek and narrow lines draw on the aesthetic of the 80s – large, light, essential shapes, filtering it through the Tree DNA, to create a slim and refined contemporary design. The eye-catching Havana material is completely unique to Tree Spectacles.
Lilly – the bestseller already, joining two favourites, Vela and Ludo!
Lilly completes one of the frame families that customers love! The style offers pure femininity, in a modern and very attractive silhouette. The style compliments an important series of frames by Tree, with elegance and real commercial value.
