MIDO Unveils ‘Eyewearland Milano’ Tagline to Mark Major Brand Evolution
Following the launch of the Welcome to Eyewearland communication campaign, MIDO takes another step forward…
Get Ready for Back to School With Marcolin
For this coming Back-To-School season, Marcolin’s Back-To-School collections will satisfy all your eyewear needs from…
EssilorLuxottica to Acquire Supreme From VF Corporation
EssilorLuxottica and VF Corporation announced that they have entered into a definitive agreement for EssilorLuxottica to…
Kenmark Eyewear Renews Original Penguin License
Kenmark Eyewear announced the renewal of its exclusive license agreement to develop, produce, and distribute eyewear…
WestGroupe Expands Sales Team in Canada and U.S.
WestGroupe, a leading optical company headquartered in Montreal, has announced the expansion of its North…
For the Second Year, MIDO Takes First Prize in the Mediastars Press Section With Its “Spheres” Communication Campaign
For the second consecutive year, MIDO, the international eyewear show, was awarded 1st Prize by…
Ray-Ban Takes Brand Into a New Era With the New Collection, Ray-Ban Pulse
Ray-Ban announces nine next-generation silhouettes in the new Ray-Ban Pulse collection. The unabashed self-expression and…
Mondottica and WestGroupe Announce Partnership
Mondottica, a global eyewear company renowned for its upscale brand portfolio, and WestGroupe, a leader…
An Archival Design Fused to Future Form: The Oakley MUZM Sub Zero N
[video width="1920" height="1080" mp4="https://opti-guide.com/wp-content/uploads/2024/05/videoplayback.mp4"][/video] A boundary-breaking eyewear reinvented, Oakley 2024 MUZM Sub Zero N elevates…
GVO Announces Exclusive North American Partnership With WestGroupe to Distribute the Nano Vista and Bflex Brands in the US and Canada
GVO, a global leader in the children's market, is pleased to announce a strategic partnership…
